OVERVIEW
SUMMARY
Breakdown Services is an agency that provides casting services (script distribution, project and audition management) for studios executives, media networks, casting directors, and actors. Studio executives us a web portal called Enterprise to view and manage audition tapes sent from casting directors.

My task was to improve the existing workflow and address any pain-points. Weekly design sprints were established, and each approved iteration was presented to the user. I also created a cohesive visual identity.

SKILLS UTILIZED
User Research, User Journey, Information Architecture, Design System, Wire-framing, Prototyping
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SOFTWARE TOOLS
Sketch, JIRA, Illustrator
1) PRESENTING
• show latest iteration of design based on feedback
• collect data
2) FEEDBACK
• ask the user questions about their experience
• create personas & user goals
3) SCOPE
• establish timeline to
• brainstorm ideas
• prioritize features
4) DESIGN
• redefine UI
• create wireframes, user flows, and interactive mockups
DESIGN PROCESS
STEP-BY-STEP PROCESS
A weekly 4-step process has been created in order to streamline the workflow.
WHAT I LEARNED
IMPORTANCE OF USER TESTING & INTERVIEWING
Knowing who you're designing for and how they interact with your product is just as important as knowing how to design. Asking the important questions can make or break a design.
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ADAPTIVITY DURING A PANDEMIC
Halfway throughout the design process, the COVID-19 pandemic forced all office workers to work remotely. While communication road blocks did occur, eventually I was able to maintain productivity.
VIEW CASE STUDY