Radnet Site
Radnet is a radiology firm that operates diagnostic imaging centers (MRI scans, CT scan, breast scams; etc). My task was to maintain and improve the site and troubleshoot any technical issues. I also spearheaded a digital marketing campaign with social media content and email campaign.
TIMEFRAME
May 2021 - Dec. 2023
May 2021 - Dec. 2023
TOOLS
WordPress, Elementor, Hubspot, Figma, Photoshop, Illustrator, InDesign
WordPress, Elementor, Hubspot, Figma, Photoshop, Illustrator, InDesign
SKILLS UTILIZED
Web Design, SEO, Email Marketing
Web Design, SEO, Email Marketing
TEAM
Michael Tewasart
Michael Tewasart
Summary
Maintenance & Improvement
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WORKING ON WORDPRESS + ELEMENTOR
The main site was on WordPress using the Elementor Plugin. I was responsible for maintenting the site and troubleshooting any technical issues. This meant making sure all links were working properly and everything was SEO optimized. By Oct. 2023, the site was slowly being migrated to Drupal.
The main site was on WordPress using the Elementor Plugin. I was responsible for maintenting the site and troubleshooting any technical issues. This meant making sure all links were working properly and everything was SEO optimized. By Oct. 2023, the site was slowly being migrated to Drupal.
Social Media Campaign
Account gained 3000 new followers, 80,000 video views, and
860,000 engagement on social media posts
DIGITAL MARKETING CONTENT (MOTION, INTERVIEWS, SHORTS)
Collaborated with different teams (marketing, medical, sales) to produce content for social media (Instagram, TikTok; etc). Increased account by 6% yearly, gained 3000 new followers, 80,000 video views, and 860,000 engagement on social media posts.
Collaborated with different teams (marketing, medical, sales) to produce content for social media (Instagram, TikTok; etc). Increased account by 6% yearly, gained 3000 new followers, 80,000 video views, and 860,000 engagement on social media posts.
Email Campaign
Increase patient sign-up by 200%, and gained 1.8M new visitors from SEO.
EMAIL CAMPAIGN WITH HUBSPOT SEO
Using Hubspot, I sent emails in bulk to patients that weren't signing up for appointments on our webflow. Those who clicked the CTA button at the bottom were cross referenced with those who logged into our web portal and scheduled an appointment at one of our clinics.
As a result, I was able to increase patient contact sign-ups from our site by 200% as well as increase revenue for the company.
Using Hubspot, I sent emails in bulk to patients that weren't signing up for appointments on our webflow. Those who clicked the CTA button at the bottom were cross referenced with those who logged into our web portal and scheduled an appointment at one of our clinics.
As a result, I was able to increase patient contact sign-ups from our site by 200% as well as increase revenue for the company.